Q Analyze its effectiveness by first answering the following questions: What is the purpose of the ad? What is the argument of the ad? Who is the author of the ad? Who is the intended (target) audience for the ad? What is the tone of the ad? What is the style and tone of the ad? What kind of supporting appeals, evidence, or examples does this ad use or rely on? Write a 150-250 summary paragraph about: Why you believe the ad is effective or ineffective. Include a claim (whether or not you think it is effective), evidence, as demonstrated in the ad, and support for that evidence (as explained in the reading on critical analysis from the module).

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